Agent-first search shifts the web from a list of blue links to conversational,...

https://canvas.instructure.com/eportfolios/4299058/home/what-does-hyper-targeted-mean-and-how-do-i-do-it-responsibly

Agent-first search shifts the web from a list of blue links to conversational, AI-driven answers. Platforms like ChatGPT now parse your content to resolve user intent instantly. SEO teams must pivot to AEO to remain relevant in this changing landscape