Measuring AI visibility is difficult because LLMs are fluid, non-deterministic...

https://papa-wiki.win/index.php/Why_Do_AI_Models_Cite_Different_Brands_in_London_vs._Tokyo%3F

Measuring AI visibility is difficult because LLMs are fluid, non-deterministic engines. You can’t just scrape a standard SERP anymore; results shift constantly due to massive geo variability, rendering traditional tools obsolete